Olmeca Altos Anejo readies for UK and US launch
23 September, 2013
Pernod Ricard is working on the release of an Anejo variant of its Olmeca Altos tequila.
South Africa: Olmeca tequila launches chocolate liqueur
26 October, 2011
Pernod Ricard is rolling out its Olmeca tequila liqueurs in South Africa.
DJ designs Olmeca tequila bottle
20 September, 2011
Russia: Pernod Ricard has teamed up with DJ Ferry Corsten to launch a limited edition bottle of Olmeca tequila. The product will be exclusive to Russia, where Olmeca holds a 41% market share.
Olmeca tequila cocktail winner announced
12 July, 2011
Pernod Ricard, with its Olmeca tequila brand, has announced the winner of the Tahona Society Margarita contest.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
